(SPEC) Print. Outdoor. Digital. Social.
#HowDoYouTortilla?
#HowDoYouTortilla is a simple, yet powerful campaign concept designed to amplify brand awareness for La Tortilla Factory, a consumer brand that makes (take a wild guess) tortillas.
La Tortilla Factory’s website features oodles of tortilla creations. Display ads will send traffic to a landing page optimized to promote the #HowDoYouTortilla contest, where visitors can also browse a variety of tasty recipes.
Some additional pieces of branded content. In all honesty, I made this campaign years ago as a complete newbie. All of these should’ve featured the #HowDoYouTortilla tagline.